Thursday, May 14, 2020

Strategic Management and Case Study - 981 Words

Bachelor of Applied Management Graduate Diploma in Business AMSM700a Strategic Management Assessment One – Case Study 2014 Due date: 18th July 2014, at 6:00 p.m. QUESTION TOPIC MARKS 1 Vision, Mission and Strategy 20 2 SWOT Analysis 15 3 PESTLE 20 4 Leadership, Culture and Ethics 20 5 Mission and Staff Engagement 20 6 Formatting and Referencing 5 TOTAL MARKS: 100 Student ID NorthTec reserves the right to use electronic means to detect and help prevent plagiarism. Students agree that when submitting this assignment, it may be subject to submission for textual similarity review to Turnitin.com. Submissions received late will be subject to a penalty of 10% of the†¦show more content†¦The only exception is where an application for an extension has been accepted by the course examiner. 5 ASSESSMENT The case study is worth 25% of your final grade for this paper. ANSWER THE FOLLOWING QUESTIONS IN EACH STATED TOPIC; 1 Vision, Mission and Strategy; (a) State and then critique the vision AND mission statement for FONTERRA, using relevant theory to demonstrate their value to the organisation. If you are unable to find the information, develop a mission and vision statement for the organisation, with reasons why your statements are appropriate for the organisation. (12 marks) (b) State FONTERRA’s strategy. If you are unable to find the information, develop an appropriate strategy for the organisation, with reasons why this is an appropriate strategy. Discuss the rationale of changing the name of the organisation to SPARK. (8 marks) 2 Write a SWOT analysis with rationale for FONTERRA. (A list is not acceptable). (15 marks) 3 PESTLE; (a) Using the PESTLE Analysis Template as a guide, prepare one (1) example of each of the six (6) components (including why it is important to consider) for FONTERRA. 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